Vision is a bold word, one which lights the path to a future. Our vision is as follows

More Outlets

We aim to reach out to each and every mandal (1,100 mandals) in the state irrespective of size and any other parameters. The same is done up to pass on the benefits to almost all the consumers in the state in a most sincere and befitting fashion. These outlets will be opened in 4 different formats – small, midsize, large size and franchise operations.

Going Global

We aim to go global and the same has been taken considering the enormous leverage and power of NRI’s all over the world. We plan to offer them a feast of service-oriented and organised retailing which enables them to savour the traditional Indian goods and items at cost-effective rates at a quality which is worthy and more than useful. We are proud to announce that we have attracted the attention of ETA (European Telugu Association) which has assured us its support in setting up APNA BAZAAR outlets in their places.

Distribution (F2O - Farmer to Outlet Policy)

We want to get rid of all middle men involved in order to gain the crucial margin advantage. Towards this end, we are going to reach out to the farmers creating an exclusive supply chain that will stretch right from the farmer to our stores. The main reason behind the same is to set up a single and biggest distribution outlet in the nation catering to the need of the retailing community as well.

Brand Image

We believe in the corporate philosophy policy, that is, an inclination towards taking our brand name closer to the people and make the same a household name. The same is being planned to be achieved through educating/enlightening what we are all about.   

DWCRA - Apna Bazaar

Two revolutionary concepts, one Apna Bazaar and another DWCRA join hands together and make an irresistible and people friendly combination. Coming on one platform, we offer a new concept which promises to change the way people buy products. We aim to take the concept to the people’s door step and make it a success.

DWCRA is an organisation which is associated with the enlistment of the rural women and strives for their betterment, progress and prosperity. This it done by encouraging them to produce and manufacture products and help in selling them, thus allowing them to earn their living. It enables them to be self-sufficient and instills in them to stand on their own feet.    

To meet the exacting standards of cost-effectiveness and efficient service to consumers, we, Apna Bazaar and DWCRA come together to create DWCRA Apna Bazaar Super Market, a unique and interesting convergence that seeks to change the way people of Andhra Pradesh look at and buy products and then sample their utility value. The following are the goals of this unique concept:

We aim to provide either in a direct and indirect manner employment opportunity to lakhs of rural women and help them to earn their living. We sell quality products at affordable prices to all the rural and urban consumers through our network of super markets. We sell the products prepared and manufactured by the DWCRA women at all the State, National and International outlets in the name of Apna Bazaar. We seek to help the consumers realise their rights and make them aware of the consumer production courts. We aim to, through DWCRA women associations, make the consumers in the rural areas to be aware of identification of the defects in the products, malpractices followed in measurements, duplicity of products and many more such devious methods through the consumer rights protection act. The participation of women in the consumer revolution results in the development of the state. We aim to start our super markets at more than 1,100 mandals throughout the state and also with the cooperation of Telugu Associations, set up Apna Bazaar Super Markets in USA, England, Singapore, Switzerland, South Africa and Mauritius. Oars will be one of a kind and is sure to change the way shopping is done and enjoyed. We remain your steadfast ally in all things, shopping and beyond. We remain your constant partner on the road to good health, wealth and prosperity now and ahead.